https://mariannecaroline.com/tags/fur-free-alliance/Recent content in Fur Free Alliance on Marianne CarolineHugoen-usThu, 15 Oct 2026 04:52:52 +0000https://mariannecaroline.com/articles/woolrich-europe-to-go-fur-free-from-2027/Thu, 15 Oct 2026 04:52:52 +0000https://mariannecaroline.com/articles/woolrich-europe-to-go-fur-free-from-2027/<p>Woolrich Europe has announced that it will cease production of new garments containing animal fur for the European market starting 1 January 2027. The decision follows sustained pressure from animal protection organisations, which rallied supporters to call on the outdoor apparel brand to adopt a fur-free policy.</p> <p>The campaign, led by the Fur Free Alliance (FFA), saw more than 200,000 emails sent to Woolrich and demonstrations staged outside its stores across Europe. The brand is reportedly also exploring ways to extend its commitment beyond the European market.</p>