Tressé Opens First Madrid Store on Claudio Coello

A Parisian label puts down roots in Salamanca

Paris-based brand Tressé has chosen Madrid for its first Spanish boutique, taking a space at number 52 Claudio Coello Street in the heart of the Salamanca district. The opening marks only the second address the label has established outside France, following its earlier outpost in Milan. Until now, that Italian store was Tressé’s sole international point of sale, so the move to the Spanish capital signals a deliberate step up in the brand’s ambitions abroad.

Siblings behind the seams

Tressé was launched in March 2021 by sister and brother Ketzia and Sivan Chetrite. Neither took the conventional route into fashion: Ketzia trained and worked in law, while Sivan built a career in real estate. What they brought to the venture instead was an instinct for the industry absorbed from a family steeped in it. They are the children of Évelyne Chétrite, who founded Sandro, and the niece and nephew of Judith Milgrom, the founder of Maje. That background gives the pair a clear sense of how a modern label is built, while their own collections follow a very different logic from the one their relatives pioneered.

Every season begins with a destination

The house organises its work around travel. Each collection takes a single country as its point of departure, gathering together clothing and objects as though packing a suitcase for that place. Cultural references are reworked rather than simply reproduced, and the process involves working alongside artisans in the destination itself. The result is a wardrobe that reads as a considered response to a location rather than a set of souvenirs.

England, reimagined for autumn/winter 2026

The collection that inaugurates the Madrid store takes England as its theme. It moves between the country’s rural and urban life, with the English countryside serving as the dominant aesthetic reference. More elaborate, detailed pieces sit alongside uncomplicated wardrobe staples, and the collection as a whole settles on a balance between ornament and restraint. It is a pairing that suits Madrid’s clientele: clothes intended to be worn often, but with enough character to feel distinct.

Limited runs as a matter of principle

Production at Tressé is deliberately restricted to limited editions. The brand frames this choice around environmental and climate concerns, and around a wish to pull away from the relentless tempo of fast consumption. Instead of chasing volume, it favours quality materials and meticulous finishing, with garments conceived to remain in use for years rather than a single season. In practice, that means smaller quantities and a slower rhythm than much of the market operates on.

The same eye applied to the home

That philosophy carries over into the home through Art de Vivre, Tressé’s line of ceramics. Each piece is modelled and painted by hand, which extends the label’s visual language beyond the wardrobe and into the objects people live with every day. It is a natural extension for a brand whose collections already treat clothing and objects as part of the same travelling story.

Why Claudio Coello

The Salamanca district is one of Madrid’s most established addresses for luxury and design, and Claudio Coello in particular has become a draw for international labels opening their first Spanish doors. For Tressé, the location places the brand alongside the houses its customers already shop, while giving it room to present both ready-to-wear and homeware under one roof. With Paris, Milan and now Madrid connected, the label’s map is filling in steadily — and each new city promises another destination to unpack.